Reasons to Advertise
According to a recent United Way survey, the International Examiner was the most-read non-daily publication among Asian Americans in the Northwest. Numbering approximately 300,000, Asian Americans are the largest and fastest-growing ethnic minority group in the Seattle and Portland metropolitan regions.
Public and private entities use the Examiner to:
- Market to a high-earning and brand-loyal niche market.
- build a reputation as a business or agency invested in communities of color.
- recruit from an educated and skilled pool of Asian American employees and contractors.
The Examiner publishes special annual issues focusing on Arts, Education, Health, Employment and Home ownership for a regional Northwest market. National exposure is available through the Pacific Reader, the IE’s semiannual review of books.
Classified Advertising – Classifieds are neatly formatted and checked for accuracy. $6 per line in our column inch (2.375″), $10.50 per bold line, $12 for logos or boxes. Send listings via fax: (206) 624-3046 or email:advertising@iexaminer.
Reduction/Enlargement Charges – Ads should be built to exact dimensions. Ads that do not meet size specifications will have a surcharge of $25 to cover enlargement or reduction.
Cancellations - Advertisers must notify us of cancellations by 5 p.m. the Thursday before publication. Cancellations after are subject to a charge of 50% of the ad’s value. Late Charges A fee of $50 will be billed for materials that arrive past scheduled materials deadline. A $25 fee will be charged for changes made to classified ads 48 hour or less before issue is released. Billing and Payment
Prepayment for new accounts is required until credit is established. Payment is due upon receipt. Past due accounts will be charged 18% per annum after 30 days.
Display Advertising – We offer affordable design and production services as well as frequency, non-profit, and negotiable advertising agency discounts.
Printing Specifications – The International Examiner is printed on 30# newsprint with an 85 lines per inch screen. Page Size: 11.375″w x 14″h (standard tabloid size), Printable Area: 10″w x 12.75″h.
Production Requirements – Camera-ready art must be scan ready. Digital files may be created initially on either Mac or Windows platforms with standard desktop publishing software. Final digital files must be saved in the following format specs. Preferred file is .pdf or .jpg (grayscale/300 pixels-per-inch minimum/high-quality compression/true size)
Community Resource Director – Become part of our community resource directory! The listing will run each issue and costs $250 for 24 issues (one year). Total amount can be pro-rated for the year.